Will It Fly?
"Will It Fly?"
By Pat Flynn
How to Test Your Next Business Idea so You Don’t Waste Your Time and Money
New product and new business ideas are invigorating! Take practical steps to guide your ideas to align with consumers and learn where and how to invest your money.
The excitement and energy fueling an entrepreneur’s passion can be nearly unstoppable. It can meet a cold brutal end when failing to see any demand in the marketplace after logging countless hours, personal funds, and sacrifices. Pat Flynn does not stifle new entrepreneurial ventures – far from it! Pat is a serial entrepreneur himself with multiple successful businesses. His Smart Passive Income podcast offers over 350 episodes and is consistently highly ranked in iTune’s Business podcasts.
In Will It Fly?, Pat Flynn methodically and pragmatically lays out how to approach the vetting and refining process for a new business idea. With these methods and next to zero expense, anyone can pragmatically test their business idea and learn a lot of valuable lessons in the process including market demand, pricing, competition, differentiation factors, marketing channels, messaging language, and so much more.
If you’re just getting started or you’re considering a new business idea, give yourself the gift of reading this book. You’ll be thankful for the small effort invested in exchange for a far more profitable and successful launch.
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